Digitalisation has changed the retail trade from scratch. Today's customers are more demanding than ever before. They emphasize a personalized, cross-channel user experience and expect simple registration and authentication processes while accommodating all preferences across all channels. With cidaas, you can recognize your customers, both digital or in the real world, and embellish their journey with offers, services, and excellent experiences - the key is digital customer identity.
What makes you unique as a dealer?
How do you transform the shopping routine into an experience?
How do you recognize your customers at the point of sale?
And how do you achieve personalized Omnichannel Marketing?
Enhance your customer experience with cidaas.
The digital customer card.
- With cidaas you can identify your customer clearly across all channels
- Through mechanisms such as de-duplication, you can securely merge multiple accounts for a unique, digital customer identity
- Through the integrated consent management , you can easily obtain, version and manage consent
- cidaas IoT Device Management allows you to map and secure your systems in cidaas
- you link the digital identity with the real one through mechanisms like NFC, Geofences, QR-Codes or Bluetooth
Highest security for your customer data
- With cidaas, you can obtain the required consents at login and on specific occasions, modify and manage them - thereby creating trust
- Out-of-the-box you get many different, secure, and convenient authentication methods. Choose which one you want to offer your customers, because passwords are outdated.
- Integrated fraud detection and bot net detection protects against unauthorized account access and identity theft
- Smart multi-factor authentication provides security in case of suspicious behaviour
Personalized customer journey to all touch points
- One identity across all channels ensures a 360-degree view of customer profiles
- Progressive profiling replaces tedious registration forms and simplifies new customer acquisition
- Use group management, to learn more about your customers and their role and create new interactions with each other
Real Omnichannel experiences for a consistent brand experience
- With cidaas you create a digital identity across all channels
- For events such as registrations, forgotten passwords, etc., you can react contextually - in real-time
- Get to know the customer better by allowing him to define customer preferences in his user profile
- Offer your customers more comfort through Single Sign-On across all channels
- Obtain consent in the process as required by cidaas
Family & Friends / B2B - Learn more about your groups
- Group management allows you to map groups like families, friends or B2B companies.
- Through delegated admins your customers manage their own members, board them on and give them the appropriate permissions.
Real-world identification connects the virtual with the real world
- Link real and digital identities through geofencing, beacons or NFC technology
- Recognize when customers are near your store or when they enter the store (Digital Check-In)
- Display of personalized offers directly at the PoS via push message
- Detailed reports on customer traffic, most visited areas in the shop, etc.
cidaas: The key to a personalised shopping experience
It is important to accompany your customer at every step of his customer journey. A modern Cloud Identity solution like cidaas can help you do this. How? We will show you in just one minute.
Offer your customers a secure and seamless customer journey
Delivering a personalized, interactive Omnichannel experience that is seamless and secure is key to customer satisfaction. cidaas enables you to build trusting relationships and provide your shoppers with personalized shopping experiences across all channels. You yourself benefit from meaningful reporting on data such as locations, device usage, etc., which you can use to drive your business forward. With cidaas, you get an all-around view of your shoppers’ user data.
Factsheet: cidaas for Retailer
To find out how you can make your customers happy with intelligent customer identity and access management and at the same time generate more revenue from your data, read our factsheet
